vote for the Haskell [dry] bill.” Locke was a candidate for the State Senate, and seemed unbeatable. But Wheeler’s tactics proved dazzling. He persuaded the ASL to buy him a bicycle, to give him the required mobility. He then tirelessly lobbied clergymen and leading citizens in the three counties casting their votes in the election. His next step was to persuade a prominent dry Methodist businessman, W. N. Jones, to stand against Locke, becoming, in effect, his campaign manager. The turning point was Wheeler’s use of volunteers to bring the voters to the polling booths. Jones was elected, and offered to pay Wheeler a substantial fee for his invaluable services. Wheeler refused. The League, he said, was not out to make money but to “make it safe for men to vote right.”
He had found his vocation, as a brilliant, behind-the-scenes operator. There was no further talk of leaving to go into a more profitable business. Instead, Wheeler realized that the ASL badly needed a fully trained lawyer in its ranks. Studying in his spare time, he graduated from the Western Reserve University in Cleveland in 1898 and became the ASL’s first full-time attorney. In his defense of local liquor laws (dry counties had made their appearance all over Ohio) he appeared in over 3,000 cases — later claiming that he won all but ten of them.
Wheeler remained poorly paid. The ASL was not yet the recipient of huge endowments, and even had difficulty raising enough money to pay Wheeler’s minimal expenses. In 1901, he married Ella Bell Candy,the daughter of a leading Columbus Prohibitionist, and they soon had three sons, but his financial prospects remained grim. The ASL did not pay enough to live on, and he depended on the generosity of his wealthy father-in-law.
He continued to hone his talent for manipulation. His language in court, deliberately intemperate, infuriated those judges unsympathetic to the cause, and Wheeler in turn pursued a ceaseless campaign against those he believed to be on the side of the wets. He was sensitive to any type of anti-ASL behavior, to the point of paranoia. He turned against the mayor of Cleveland for allowing a National Retail Liquor Dealers’ convention to be held there, and supported his opponent, John H. Farley, for reelection despite the fact that Farley owned two saloons. “Owning a saloon doesn’t have anything to do with his official actions,” Wheeler told the press with a straight face. But political expediency mattered to him more than personal convictions: His endorsement of “personal wets” who were “politically dry” (because they knew the dry issue would get them votes) was criticized in some ASL circles, as was his habit of gaining the apparent friendship of known wets solely for tactical reasons.
Wheeler claimed, with reason, that such tactics worked. From his growing web of contacts, including staunch opponents of the ASL, he was obtaining valuable information about their tactics. He was not the only ASL worker to use such techniques. William (“Pussyfoot”) E. Johnson became an even more astute political manipulator for the ASL, specializing in “publicity and underground activities” in several states, infiltrating wet lobbies of brewers and distillers, later reaping his reward as a leading executive of the World League Against Alcoholism.
But no other ASL official achieved national prominence comparable to Wheeler’s, though he was never the official leader of the ASL. Despite his meteoric rise, becoming in the space of a few years its senior attorney as well as its Ohio superintendent, he always preferred working behind the scenes, an incomparable wheeler-dealer.
In Ohio, in his early days with the ASL, he used the methods that would later prove so effective in Washington. With a complete disregard for partisan labels, the ASL systematically supported the candidate who expressed a willingness to endorse dry policies — even if it was well known that he was both a
Jessica Conant-Park, Susan Conant